Volkswagen joked over TeslaDecember 12, 2019
Volkswagen self-confidently congratulated the American company on winning the Car of the Year Award.
Volkswagen is a newcomer to the electric car segment, but it is already confident that it will capture the market, destroying competitors. Last month, the automaker began production of the new ID.3, a compact hatchback with a relatively low price. Also last month, Tesla received several industry awards in Switzerland, including the “Car of the Year 2020” award.
The jury, consisting of 12 people, awarded the American company the title of Model 3, as well as the award “Favorite car of Switzerland” and “Greenest” car in Switzerland. Since VW does not yet have an electric car, he did not even participate in competitions, not to mention getting into the top three.
However, Volkswagen ordered paid print ads in 2 editions, Schweizer’s Illustrierte and L’Illustré, to congratulate Tesla. But the message is more like a hidden threat. The fact that Volkswagen is confident in the first model from the ID family is no secret, and this is a confirmation.
“Swiss car 2020. Was it too easy, Tesla? ”Reads the caption next to ID.3. “Dear Tesla and Model 3, I congratulate you on your victory. Next year the competition will be stronger. See you in 2020. Hello to you from ID.3. ”
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