The new chief of the British brand Lotus was the Chinese from Geely

The new chief of the British brand Lotus was the Chinese from Geely

June 5, 2018 0 By autotimesnews

The head of the British brand Lotus Jean-Marc Jale announced the decision to leave the British automaker “on his own”. In his place will come vice president and technical director of the Chinese company Geely Auto, Feng Qinfen.

Jean-Marc Jale headed Lotus from 2014, moving to a company of Peugeot. Now the top manager will become the head of the firm JD Classics, which is considered one of the world’s largest sellers of old timers.

The Chinese concern Geely, already owning Volvo brand, bought Lotus and the Malaysian firm Proton last year. In January 2018, the British manufacturer described the strategy of its development, which includes the production of two new sports cars and an all-terrain vehicle. The company claimed that future models would be “gorgeous” in terms of design and aerodynamics, while the flagship model would get a carbon monocoque.

With the help of new models, Lotus expects to increase sales of cars from 1.6 to about 3 thousand copies a year. Will the company’s development strategy change after Jale’s departure, is not yet specified.