Ram spoke out about the possibility of creating electric pickupsAugust 26, 2020
According to Carl Lally, senior brand manager of the American automaker Ram for the 1500 pickup truck, the 702-horsepower Ram TRX truck with its 6.2-liter gasoline V8 is much more interesting to buyers than trucks with no less powerful, but electric power plants.
Earlier this month, we reported that full-size truck maker Ram is backing electric pickups only if the market wants it. According to Mike Manley, CEO of the Italian-American concern FCA, which includes the American brand, Ram can electrify its trucks if the company’s target audience wants it.
So far, our customers are eager to buy our petrol / diesel pickups, and in particular the high-performance 2021 Ram TRX. They don’t need electric cars.
With 702 horsepower and several other technical advantages, thanks to which, the most powerful pickup from Ram can easily overcome even strong off-road conditions, the American company is postponing the possibility of creating electric pickups “on the back burner.”
“We’re not afraid to experiment with electric powertrains, and we will of course keep a close eye on current market trends,” said Ram 1500 senior brand manager Karl Lally.
“And if, at some point, electric cars become the most popular, we will certainly present electric versions of our models. But it is fundamentally important for us that this is not about chasing a trend (in the case of the widespread appearance of electric vehicles), but about what the customer really wants and wants now is a big pickup with a supercharged 6.2-liter V8, ”added Lally.
Considering that all 702 Ram TRXs in the exclusive Launch Edition sold out in three hours, we couldn’t agree with that.
Not so long ago, AutoTimesNews wrote that the Rivian R1T electric pickup truck was tested in the desert. The American company Rivian Automotive was the first to introduce the premium Rivian R1T pickup truck. This model became the first representative of the so-called EAV (Electric Adventure Vehicle) class or “electric travel vehicle”.
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