Nissan praised the lack of updates for 13 years as an advantage of the GT-RApril 8, 2020
Hiroshi Tamura, chief project manager for the Nissan GT-R, called one of the competitive advantages of the sports car that for 13 years, fundamentally updated versions of the model have not been released. According to the expert, the constancy of the design enables the corporation to keep the cost of the GT-R at a low level.
Mr. Tamura said that the company will continue to try to take a conservative approach to creating sports cars so that Japanese sports cars remain accessible to customers.
As the specialist noted, the Japanese corporation has had the evolutionary development of sports cars for many years: for example, the “fundamental architecture” of Skyline R32 and R34 remains unchanged, although the debut of the first model took place in the late 1980s, and the release of the second lasted until the beginning of 2000- x
The conceptual model Nissan GT-R R35 debuted in 2005, and a serial variation was shown in 2007. For 13 years on the conveyor car has experienced several restylings. Currently, the cost of the 570-horsepower Nissan GT-R is almost 2 times lower than the Porsche 911 Turbo S 991.2 series – a Japanese sports car in the US market costs from $ 113,500, and a German coupe – from $ 192,000
Although Nissan is trying to find a positive in the long life cycle of the model, GT-R sales are declining: for example, 766 sports cars were bought on the Japanese market last year – 26% lower than in 2017, and US sales decreased over the same period by 43%.
New generations of the GT-R and another “long-liver” – the Z-series coupe – are already being developed. But the Japanese automaker is not reporting details: conflicting information appears in the media about the platform of upcoming sports cars and the timing of their appearance on the market.
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