Lego and Top Gear team up to create the new Lego Technic Series kitsOctober 6, 2019
A well-known manufacturer of children’s designers – the company Lego, which has a completely adult series (in particular Technic) decided to join forces with the legendary Top Gear team to create small copies of iconic sports cars. Kits will go on sale next year.
In light of the huge success of the Top Gear car program this year, the iconic transmission decided to join forces with LEGO to create new car designers that will be designed for car enthusiasts of all ages.
Leadership plan for both sides is that more car-oriented Lego sets will appeal to a young audience who watches the Top Gear TV program.
The most recent Top Gear season featuring Chris Harris, Andrew Freddy Flintoff and Paddy McGuinness is by far the most successful revival of the Top Gear series. According to BBC, Top Gear is the most successful show in 2019. Top Gear is watched by over 350 million viewers all over, making it the world’s most popular car show.
Thanks to the enormous popularity of Top Gear, LEGO companies will be much easier to advertise their truly cool designers. Jason Leah, Head of Licensing at BBC Studios in the UK, said: “We are very pleased to partner with LEGO Technic. Both brands have a very close relationship with their fans, and we really look forward to seeing the expanded collection of LEGO Technic Set model cars popping up next year. ”
Lego Technic kits not only look like real production cars, but are also equipped with running engines, transmissions, etc. Such attention to detail is enough to conquer even the most skeptically insisted LEGO lovers of any age.
Not so long ago, we wrote that they made a copy of the Lamborghini Aventador with remote control from Lego. A Lego fan made the Lamborghini Aventador toy replica of the original design elements based on the design of a genuine supercar.
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