Jaguar Land Rover will cut 10% of staffJanuary 23, 2020
On Wednesday, Jaguar Land Rover said it would cut about 10 percent of the workforce at its Halewood plant in England as it changes its shift pattern to improve on-site productivity.
JLR manufactures Range Rover Evoque and Land Rover Discovery Sport vehicles at the factory. JLR sales in 2019 decreased by 6 percent, due to the weakening of the Chinese automobile market and a drop in demand for diesel cars in Europe. But in recent months it has recovered in China, and in December, company sales rose 1.3 percent.
“Jaguar Land Rover is taking steps to optimize productivity, ensure sustainable growth and ensure the long-term success of our business,” the company said.
JLR said that starting in April, Halewood is moving from a three-stage scheme to a two-plus scheme. About 4,500 people work at the Halewood plant in one of the three JLR car factories in the UK, and about 500 jobs were hit by the announcement on Wednesday.
Discovery Sport was JLR’s best-selling model last year with sales of 83,574, 13% less, according to the company. Range Rover Evoque sales rose 10 percent to 81,688. Both models are also built at JLR’s Chinese factory for local sales.
The JLR, like most of the automotive industry, also faced the problem of increasing investment in zero-emission and low-emission vehicles, as regulatory requirements are tightened, and at the same time there is a decrease in demand for some models with a traditional engine.
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