Infiniti may discontinue production of Q60 coupeAugust 4, 2020
The popularity of premium coupé cars continues to decline. It is noteworthy that the Infiniti Q60 was on the market for only 4 years.
Japanese premium brand Infiniti may stop producing the Q60 coupe. Recall that the car’s debut on the market took place in 2016. After 4 years, the model was supposed to receive an update, however, due to low demand, the project may be closed altogether. The Q50 sedan is not doing much better.
The brand’s new CEO, Ashwani Gupta, recently outlined the brand’s strategy – in general, it can be understood as creating “Nissan-plus” cars. Thus, it is worth waiting for the development of large crossovers, but sedans and coupes may have to be forgotten. According to sources, the global modernization of the Q50 may take place in 2023 – after switching to a new platform, the car will receive a hybrid power plant. It is possible that we will see a fully electric version.
But for the Infiniti Q60 updates are not expected – indeed, the popularity of the coupe is at a very low level.
At the end of 2019, the Infiniti Q60 sold 5,043 copies, while the Q50 sedan was sold 25,987 times. It is possible that after the update, the Q50 model will receive a sedan body, but will acquire a more stylish and sporty body.
Meanwhile, details have emerged regarding the all-electric version of the Nissan Maxima. The appearance of new items is expected in 2022, after which the legendary car can expect a new growth in popularity.
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