In 2019, Volkswagen was the best at selling sausagesJanuary 26, 2020
The best-selling Volkswagen last year was not the legendary Golf or any commercial van. The leader was the sausage, which the German automaker produces at its factory in Wolfsburg.
Which Volkswagen product sells more than any other? The answer to this question was given by the foreign portal motor1.com. It turns out that in 2019, the bestseller of the German brand was not some popular car around the world, but sausage. Since the 1970s, Volkswagen has been producing Currywurst sausages at its Wolfsburg factory. For the most part, meat products are consumed by company employees, but they can also be found on the market. For comparison, last year Volkswagen produced 6.2 million cars at its plants around the world – there are more than 50 of them. The sausage factory in Wolfsburg reaches 6.8 million sausages.
So why is one of the world’s largest automakers also producing meat products? Let’s turn to the history. Volkswagen has been producing food for its workers since the 1930s. And in 1973, the company decided that it would be more profitable to produce sausages that its employees eat on the spot. The product was liked by the factory workers, after which they began to sell it in other countries.
Surprisingly, Volkswagen sausage can be found in the brand’s spare parts catalog. Next to the bumpers, headlights and other important automotive parts is adjacent to the “part” under the number 199 398 500.
The host of The Grand Tour, Richard Hammond, spoke about the work of Volkswagen’s sausage factory in his new Discovery Richard Hammond’s Big series. Hammond took an active part in the production process, simultaneously comparing two such different lines. During the program, the presenter talks with 50-year-old Volkswagen veteran Sigrid Weinmann, who began his career in the concern as a master in the sewing of car interiors. Subsequently, he began to work at the sausage factory.
Meanwhile, it became known that Ford and Volkswagen will unite to create a seven-seater frame SUV. The new SUV will be built on the basis of the popular Amarok and Ranger pickups.
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