Hyundai changes its logo due to coronavirusApril 4, 2020
The South Korean brand decided to change its corporate logo. “These days it’s not safe to shake hands with someone,” the automaker’s official statement says.
Health experts have concluded that, given the fact that coronavirus is harmful globally, social distance is the best way to prevent the spread of the virus. This means giving up huge public gatherings and even simple physical contact – we are talking about shaking hands.
Now, car manufacturers have come a long way to abide by rules such as pausing production, canceling presentations of their new products and participating in car dealerships, temporarily closing dealerships, and even promoting social distance by changing their logos.
Hyundai is one of the latest automakers to maintain social distance. In a recent post on the official Twitter account, the South Korean brand presents its updated logo – two people no longer shake hands. For the uninitiated – the Hyundai logo symbolizes the handshake of two people.
So yes, actually shaking someone’s hand is not recommended, and this is what the changed logo wanted to convey.
Other automakers that have applied social distance measures to their logos are Volkswagen and Audi, while Mercedes-Benz has joined the fight, reducing the size of the three-pointed star.
Recently, Hyundai has taken many measures to combat the coronavirus pandemic. The automaker has announced that expiring warranties for wounds acquired Hyundai vehicles will be extended until June 30, 2020. Hyundai and Genesis also said they will cover up to six car loan payments to customers who lose their jobs due to the COVID-19 pandemic.
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