Honda launches new subbrand Modulo StyleJune 29, 2018
The first model with such a prefix will be a compact hatchback Fit. In some markets, the “five-door” is known as Jazz.
In Japan, Honda already has one subbrand – Modulo X. Underneath it, they sell accessories in a sporty style. Tuning packages from the Modulo X are available, for example, in the Stephen VN and Freed cars, as well as in the small S660 roadster. The new Modulo Style brand is responsible for the design: serial Honda can also be transformed externally, but in a more relaxed manner. And the first model to wear such a nameplate will be the hatch Fit.
While Honda has distributed only a few photos of the Fit Modulo Style, a full-fledged premiere will take place later. The model received a new radiator grille (upper and lower parts are now visually combined), LED strips of daytime running lights. Plus hatch got new design discs. At the moment it is not known whether Fit Modulo Style has changed somehow.
Let’s remind, last year hatch Honda has slightly updated: at model the exterior design was refreshed, in an interior there were other materials of furnish. Equipment is the same: in Japan, five-door car is offered with four-cylinder atmospheric engines 1.3 (100 hp) and 1.5 (132 hp), which work in conjunction with manual transmission or variator. In the home market there is also a hybrid Fit with 110-horsepower motor 1.5, 30-horsepower electric motor and seven-speed robotic transmission with double clutch. At the home of the brand the model is available with both front and all-wheel drive.
The price of an opulent Honda Fit starts from the mark of 1 699 920 yen. In Japan, the hatch is in the TOP-10 best-selling “standard” models (that is, non-key cars): last year 97,939 of these cars were sold (-7.3%) – this is the sixth line in the rating. In the first place – Toyota Prius (160 912 units, -35.2%).
Earlier it became known that Honda is preparing another premiere for the premiere – in August they can present the next generation Brio hatch. This model is designed mainly for India and Indonesia.