Ferrari car sales drop significantly due to pandemicNovember 5, 2020
The global auto industry is still recovering from the first wave of the coronavirus pandemic. And in parallel, preparations are underway for the second. So it is not surprising that the sales of many brands of cars have gone negative.
The decline in car sales this year has become a kind of trend. The demand for products of some brands decreased slightly (for example, Porsche showed a 5 percent decline in nine months), and COVID-19 hit some automakers much more painfully.
Ferrari deliveries from January to September fell 17%. In quantitative terms, this is equivalent to 6,440 copies. A year earlier, the Italians shipped 7,755 vehicles. In selected regional markets, sales of cars with the Ferrari logo have grown: these are China, Hong Kong and Taiwan.
But in the Americas, Ferraris were bought less often – a 29% drop. A slight minus (-1%) is also typical for Europe, the Middle East and Africa.
As for the models of the brand, supercars with a V12 engine were in great demand (+ 15.4%).
But cars equipped with a V8 engine were chosen less often by the fans of the brand (-12.8%). The actual statistics do not include Roma and SF90 Stradale, as their delivery is scheduled for the last quarter of 2020.
Meanwhile, the Ferrari Purosangue SUV was spotted in test trials. The car is being tested in the Italian Maranello, where the headquarters of the famous brand is located. At the moment, the SUV is covered with a dense layer of camouflage.
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