Dodge Charger is incredibly popularOctober 10, 2019
The American sports four-door model overtakes sales of such popular market players as the Chevy Camaro and Ford Mustang. According to the brand’s spokesperson, many of Dodge’s new customers prefer the Charger to even larger pickups such as the Ford F-150.
According to the official report of the Italian-American concern Fiat Chrysler Automobiles, which includes Dodge, in September this year, the sports model Challenger exceeded its competitors Ford Mustang and Chevrolet Camaro in terms of sales. A total of 18,031 copies of the model were sold, while for a competitor of the Ford brand this figure for the same period was 16,823 units, and for Chevrolet – 12,275 sales. It turns out that not only the Challenger coupe “steals customers” from Ford and Chevy, the Charger sedan does the same.
Speaking to foreign reporters, Dodge Charger marketing manager Ashton Munoz said the Charger still attracts customers who previously bought sports cars from other brands.
“Our sports cars are increasingly chosen by those who previously drove the Ford Mustang and Chevrolet Camaro,” said Mr. Munoz. “The Dodge Charger sedan is gaining popularity recently. For frequent, buyers need a powerful car that can be used every day, but from time to time, you could have some fun on it, the Dodge Charger is just such a car. There are even those who decided to transfer from full-size pickups, such as the Ford F-150 to a more productive Charger, ”he added.
To the question of whether the recently presented “charged” performance of the Toyota Avalon TRD luxury sedan can compete with the Dodge Charger, Mr. Munoz said that in this confrontation, the American sedan is not in competition.
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