Connected car sales are growing despite chip shortagesMay 9, 2021
After a sharp drop, sales will begin to grow by 20% this year.
New car sales declined 15% in 2020, better than the initially more negative forecast. What’s more, consumer enthusiasm began to rebound in late 2020 and the first quarter of 2021, taking manufacturing companies and their suppliers by surprise. Meanwhile, buyers have become more demanding in their expectations of an in-car infotainment system, which has led to considerable interest in connected cars and increased opportunities for the industry to grow. Experts from the analytical company ABI Research predict that in 2021, sales of connected cars will grow by 20%, and in the period from 2020 to 2026, the average annual growth will be 10.4%.
Supplies of cars with infotainment systems that will be connected to the global network will increase by 23% in 2021, returning to the level before the pandemic. According to experts, this will be due to the growing popularity of connected vehicles in emerging car markets. Recently, a new partnership between Ford and Google marks a marked shift to Android, which will more than double its current level of penetration into production models by 2023-2024.
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