Audi expands mobility program in GermanyNovember 12, 2019
Whether it is Hamburg, Munich or Berlin, Audi’s premium flexible mobility service is gaining momentum in Germany with dealer partners Sixt.
Starting in September 2019, Audi cars could be rented at 15 German dealerships, but the program is gradually expanding. 50 selected Sixt stations, mainly at airports and train stations, are now part of the Audi on demand network. By the end of the year, the number of German locations will increase to 100, and deployment in other European countries should occur in stages from 2020.
The need for flexible mobility among customers is growing and becoming increasingly important in the future. Consequently, the brand from Ingolstadt uses a holistic multi-pillar mobility strategy that allows it to quickly scale its offerings and implement customized products and services. Along with Sixt’s car rental partner, the automaker now spans strategically important locations such as railway stations and airports. There, customers can book and choose the desired Audi model. Dealerships also solve the problem of long-term mobility for up to one year from their permanent offices.
The Audi car rental program works as follows: a customer in Germany selects the desired location to pick up the vehicle and the desired model using the new consolidated website and the Audi on demand application. One of the main advantages for customers is that they always get Audi. Customers can choose from the latest premium brand models. A flexible period of use allows you to rent a car from an hour to a year.
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