Audi amid massive layoffs will invest 12 billion euros in electric carsDecember 3, 2019
The premium German brand is rapidly shifting to electric traction, but environmental benefits go side by side with serious consequences for the company’s employees: in order to increase investments in EV, Audi reduces 9,500 jobs.
Audi’s German premium auto brand has announced an increase in investments in electric cars: by 2024, they will invest 12 billion euros in EV, and by 2025 there will be 20 electric cars and 10 more hybrids in the line of models. True, for this, Audi’s German factories will cut 9,500 jobs.
Audi’s new ambitious plan provides for a total of € 37 billion of investments for this period. Alexander Zeitz, a member of the board of directors, said in this regard: “In view of our Consistently Audi strategy, we are accelerating the electrification roadmap. This is taken into account in investment planning. 12 billion euros by 2024 is more than ever before. ”
The cuts will affect two Audi plants – in Ingoldstadt and Neckarsulm. Now they are being converted to produce premium EV cars. Upon completion of work at these new facilities, about 2,000 jobs will be created, notes Electrek.
The Audi e-tron is being assembled outside of Germany at a factory in Brussels. Now this is the only current model on electric traction in the line. In the same place next year they will begin to assemble another model – the e-tron Sportback.
Next year, the production of the Audi e-tron GT electric car starts in Neckarsulm. Following this, consumers will be offered a compact electric crossover – Audi Q4 e-tron.
It is possible that Audi dismissed from factories will be able to find a job with Ilon Mask: another Gigafactory will be built on the outskirts of Berlin, and the head of Tesla argued that the qualification of German engineers was one of the main arguments in favor of this choice.
Audi belongs to the Volkwsagen concern, which positions itself as the most “electrically oriented” among traditional car manufacturers. Some competitors believe that VW has lost its balance and is forced to promote EV so that customers quickly forget the consequences of a dieselgate – a scandal involving manipulation of the environmental performance of concern’s diesel cars.
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