At BMW do not exclude the appearance of a competitor Porsche 911January 23, 2020
BMW Design CEO Adrian von Hoydonk supports the idea of creating a competitor to the Porsche 911 under the Bavarian brand. According to him, the novelty could revive the badge of the 6th series.
When asked by Autocar reporters about the fate of the new 6-Series, which could compete with the legendary Porsche 911, Adrian von Khoidonk replied that its creation is a “good idea”. The brand could well have worked on this project, but it is still quite difficult to predict when such a car could appear in the BMW lineup. So the positive statement by the head of BMW Design about the attractiveness of his own “911” does not mean at all that the new product will be developed. In the meantime, fans of the German brand can admire the stylish visualization of a potential novelty – this is a render from independent designer Weiran Lee.
Recall, about four years ago, there was a rumor that BMW was going to reorient the 6-Series, turning it into a sports car suitable for rivals of the Porsche 911. In fact, this assumption was not confirmed: not a single competitor of the “911” from BMW has not been presented. And taking into account the latest statement by the head of BMW Design, it turns out that the brand is still in no hurry to begin active development of this project.
At the same time, experts reasonably fear that the automaker will not create a competitor to the Porsche 911. In recent years, gloom has become increasingly serious about the electrification of its models, as well as work on the attractiveness of its crossovers and SUVs, which continue to be in demand.
In addition, it is obvious that the design, development and creation of a new competitive sports car will not be cheap.
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